The Atlanta Falcons have partnered with Truist for a weekly series designed to help fans get to know the limited partners of the franchise.
Over the next 11 weeks, AtlantaFalcons.com will publish a Q&A with one of the 11 limited partners of the Atlanta Falcons. In these discussions, the limited partners share advice for navigating the world of business, their favorite Atlanta Falcons memories and so much more.
This week, Rashaun Williams shares his answers.
Rashaun Williams
Williams is a family office investor, venture capitalist and financial literacy activist with over 170 investments under his belt and over 50 exits. Williams is the founder of his family office, Value Investment Group, and also a general partner in the MVP All-Star Fund. He co-founded venture capital fund Queensbridge Venture Partners where he was an early investor in companies like Robinhood, Coinbase, Casper, Ring, PillPack, Lyft and Dropbox.
Over the last twenty years, he has been primarily responsible for bringing capital to emerging, diverse and alternative markets while working at Wall Street firms such as Goldman Sachs, Wachovia Securities and Deutsche Bank. In 2007, he founded Dixsville Partners, a private equity fund investing in infrastructure development and mineral companies in West Africa. Williams has successfully started, invested in and exited several companies.
With a passion for financial literacy and entrepreneurship, Williams founded the Kemet Institute in 2001, a non-profit focused on providing free financial literacy, entrepreneurship, and life skills classes to under-served communities and schools. In 2023, Williams founded Antimatter Business Partners to teach athletes and entertainers how to operate their own private equity family offices. In 2015, he was appointed to the Board of Trustees for Fisk University. He is a member of Kappa Alpha Psi, Inc., and summa cum laude graduate of Morehouse College.
Why did you want to become a limited partner in the Atlanta Falcons organization?
There is no better sport, city, owner or legacy I would rather support! Atlanta has become home for me and has given me so much over my life. To have the honor to become a limited partner and serve my community is such a blessing.
What is your favorite part of an Atlanta Falcons game day?
The energy walking through stadium is contagious! I've never seen anything like it. I love getting out there with the people and just talking, yelling and unifying over something we all have in common. This country needs more unification, and the NFL and the Falcons specifically have been a great unifier of all people in Atlanta.
What makes the city of Atlanta special?
This city took me in when I was 17 years old and drove my 1982 Ford Mustang 714 miles from Chicago to apply to Morehouse College. I became a man in Atlanta. I became the first person in my family to graduate from college in Atlanta. I became an investment banker in Atlanta. I got married in Atlanta, and both of my kids were born here! Nothing is more special than that.
Can you briefly describe any philanthropic passions you have?
I have been a financial literacy advocate for underserved communities for 24 years. It's my life's passion. What started out as a painful childhood experience growing up in poverty on the south side of Chicago has fueled my passion to make sure those types of communities get all the resources they need.
What's the best business advice you've ever received?
Far better it is to dare mighty things, to win glorious triumphs, even though checkered by failure, than to take rank with those poor spirits who neither enjoy much nor suffer much because they live in the gray twilight that knows not victory nor defeat.
Who is your favorite player (Falcons or otherwise) of all time?
That's very difficult, top three are Michael Vick, Roddy White and Julio Jones! If I had to pick one it would have to be Vick. I still try to throw left-handed even though I'm a righty because of Vick!
